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What Does “Brand-Certified Pre-Owned” Mean?

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While the auto industry is perhaps best known for its certified pre-owned cars, TrueFacet is leading the charge as the first ever certified pre-owned retail marketplace for fine jewelry and watches.

For the first time, brands have embraced the certified pre-owned category as a way to expand their visibility and reach a new and wider audience. In turn, some of the leading names in the industry (including Zenith, Roberto Coin, Raymond Weil, and more) have chosen to partner exclusively with TrueFacet to carry their brand-certified pre-owned merchandise. This designation ushers in a totally new and alternative way for you to shop pre-owned jewelry and watches online with confidence and peace of mind.

Here we explain what it means to shop brand-certified pre-owned merchandise and its benefit to you!

TrueFacet's Brand Certified Pre-Owned Roberto Coin Category Landing Page Preview

What does “certified pre-owned” mean?
Certified pre-owned means the brands have directly authorized TrueFacet to sell their merchandise. Moreover, the certified pre-owned pieces TrueFacet sells have been inspected by the brand to ensure they are wholly original.

Also, while TrueFacet always offers its Authenticity Promise and backs purchases with our own warranty, all of our brand-certified pre-owned merchandise includes a one-year manufacturer’s warranty.

Where does TrueFacet’s brand-certified pre-owned inventory come from?
TrueFacet partners directly with the brands to feature the items listed in our Brand-Certified Pre-Owned category. Participating brands are now an active part of the authentication process within the certified pre-owned market. Their team of in-house experts and watchmakers review any pre-owned merchandise to deem it authentic and genuine.

TrueFacet will continue to valuate every item we sell within our marketplace to ensure that the piece is genuine, the listing is accurate, and you receive the best value for your purchase. Separately, the items marked as Brand-Certified Pre-Owned have been specially vetted by the brand directly to verify its authenticity.

How is the brand-certified pre-owned merchandise different from TrueFacet Brand Boutique?
We have partnered with brands in two ways: through TrueFacet Brand Boutique and now as an authorized pre-owned retailer.

TrueFacet Brand Boutique offers all new and never worn items from the brands’ newest collections. TrueFacet’s Brand-Certified Pre-Owned section includes any pre-owned item that has been independently verified by the brand itself.

That said, you will see some brands repeated between TrueFacet Brand Boutique and in our certified pre-owned section (including Raymond Weil, and Frederique Constant).

To learn more about TrueFacet’s Brand-Certified Pre-Owned partners, call 1-800-690-3736 and a concierge associate can help!